Insights from Kenneth Kaufman

Pop-up book of vintage houses and hospital
Pop-up book of vintage houses and hospital

Healthcare’s Pop-Up

Why on earth would Taco Bell be getting into the hotel business? And what is a “pop-up hotel”? Read more in this week's Thoughts from Ken Kaufman.
Thoughts from Ken Kaufman
Funnel Business Model
Funnel Business Model

The Funnel Business Model of the Internet

As Ken Kaufman speaks with healthcare executives around the country, he receives many questions about the CVS Health/Aetna and UnitedHealth/Optum business models. Read more about his take on the matter.
Thoughts from Ken Kaufman
style matters
style matters

Style Matters

Having worked in healthcare for more than 40 years, I frequently am told stories about people’s encounters with the U.S. healthcare system. Here is one I heard recently from a friend of mine that got me thinking about the word "patient" and how I'd like my healthcare provider to think of me.
Thoughts from Ken Kaufman
the_saga_of_westlake
the_saga_of_westlake

The Saga of Westlake

The U.S. healthcare system was designed for another time. Nowhere is that more evident than in the size and distribution of our nation’s hospital facilities.
Thoughts from Ken Kaufman
metallic_blue_cars_800
metallic_blue_cars_800

Metallic Blue Cars

What would happen if legacy healthcare providers were immersed in the totality of consumers’ lives and used those insights to redefine the healthcare experience?
Thoughts from Ken Kaufman
a_new_approach_to_increasing_the_value_of_cancer_care
a_new_approach_to_increasing_the_value_of_cancer_care

A New Approach to Increasing the Value of Cancer Care

The rapid advancements in cancer care can challenge providers to keep pace. City of Hope, a leading cancer research and treatment center in Southern California, has developed a set of programs designed to make specialized information about cancer care available efficiently and effectively to a range...
Thoughts from Ken Kaufman