In a joint research report from Kaufman Hall and the Financial Managers Society (FMS): 

Only 17% of respondents have a clear understanding of the profitability of their customers, products, organizational units, and channels. 

How do your institution’s priorities and practices in profitability analysis compare to your peers? Find out in our report which delivers insights from a survey of senior finance professionals in banks, credit unions, and other financial services organizations. 

The report contains 9 recommendations for improving profitability, such as: 

  • Monitor each of the important dimensions of profitability (organization/line of business, product, relationships, customer/member, and officer) 

  • Establish and support a profitability steering committee 

  • Adopt funds transfer pricing, using a matched maturity, instrument-level approach