As Chief Marketing Officer of Kaufman Hall’s Software division, Amanda Johnson leads all marketing initiatives for the firm’s Axiom software solutions.
A data-driven leader with more than 22 years of software leadership experience, Amanda’s focus is on delivering exceptional results and driving growth through effective, client-centric marketing strategies. Her areas of expertise include marketing strategy, multi-channel program execution, brand development and activation, client engagement, sales enablement, and marketing communications.
Prior to Kaufman Hall, Amanda’s previous positions include Chief Marketing Officer at Greenway Health, Chief Marketing Officer at PeopleAdmin, and Managing Director of Marketing at Vista Consulting Group. She also served in leadership positions at Vitera Healthcare Solutions and Ceridian Corporation.