Making consumer wishes and requirements central to healthcare delivery models is the core imperative as the healthcare industry transitions to a value-based business model. While leaders at most healthcare organizations want to provide a more consumer-oriented patient experience, a relative few are actively developing innovative consumer strategies.
As a healthcare strategist or marketer, it may be difficult to understand where to get started in addressing these challenges within your organization. To assist you, we recently launched a three-part webinar series in which our consumer strategy experts present a roadmap to attract and retain healthcare consumers. We will show how to enhance access, improve consumer experience, and develop a pricing strategy for shoppable services. We will also show how to learn what your consumers want and to use that information for your own strategic roadmap.
Join us for the upcoming webinars in our Consumer Webinar Series by clicking "Register" below.
If you have any questions, send us an email: consumer@kaufmanhall.com.